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Fi Europe Startup Innovation Challenge 2020 – Most Innovative Processing Technology: Sufresca (Israel)

Plant-based innovation takes honors at Fi Europe

Awards were given virtually in two categories: The Food ingredients Europe Innovation Awards and the Startup Innovation Challenge

Informa Markets, show organizer of Fi Europe CONNECT, announced the winners of this year’s Innovation Awards and the Startup Innovation Challenge for their groundbreaking offerings during virtual award ceremonies held on December first and second.

Plant-based and alternative ingredients took center stage in both awards, with winners presenting solutions for healthier plant proteins, fungal-derived food colorants and edible coatings for fruit and vegetables, among many other cutting-edge innovations. Because of this year’s pandemic, contest participants’ entry reviews and presentations, jury evaluations and awards ceremonies all took place virtually.

Winners of the Startup Innovation Challenge 2020

Most Innovative Processing Technology: Sufresca (Israel)

This category recognizes innovations related to food processing technologies that have the potential to positively impact the F&B industry. Sufresca develops edible coatings for fruit and vegetables that extend shelf life, and avoid plastic packaging, even for products that are traditionally difficult to coat, such as peppers, tomatoes and cucumbers.